4 Key learnings about Twitter’s Small Business Planner App



Twitter has released their Small Business Planner App just in time for businesses to pump up their marketing strategies for the 2014 holiday season and beyond. This tool is a handy multi-purpose app aimed at helping small and medium sized businesses in North America, Ireland and the UK to easily track, organize and plot upcoming marketing campaigns.  We’ve picked out some of the Small Business Planner App’s key features:


Keep up with Twitter’s #SmallGoesBig Initiative

Twitter has teamed with Hootsuite, SproutSocial, HubSpot, Google and other partners for a series of free digital events to share practical tips on creating excellent content, customer service practices and effective marketing campaigns. The lessons that you could learn from a #SmallGoesBig event could be invaluable, and this app keeps you in the loop for all upcoming digital events.


Twitter Synchronization

This core feature merges relevant content into your device’s calendar and agenda, which help users to keep a much closer eye on both their marketing efforts and Twitter as a whole. Now that your Twitter plans and your agenda have merged together, it’ll be much harder to lapse on your posting schedule.


Custom Twitter Calendar

This separate calendar updates every day with a batch of fresh resources categorized into four topics: exclusive events, Twitter Ad strategies, information on Twitter tools, and Tweet suggestions. Keep an eye on this constantly updating calendar for a range of useful lessons, tips and news.


Resource Library

This is an excellent tool to gather ideas and techniques for your marketing strategy from the library’s large amount of research, white papers, ebooks, blog articles, and success stories. The app’s Bookmark feature is used to build your own library of content whenever you discover something worthwhile online.


If you download the Small Business Planner App, we recommend reading through its FAQ and checking on the app often to stay up to date with the latest information and updates from Twitter. The Small Business Planner App is now available on the App Store and Google Play.



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