Interview: Chris Noble of StudioGood

Check out this interview with Chris Noble who’s a principal at StudioGood, a cause implementation company that helps raise money for charities while also raising awareness for brands and personalities. I’ve been a fan of their work for a while and was excited to hear what they’ve been up to with the latest trends in social media, including geolocation. Chris shares some campaigns he worked on at SXSW including one very innovative geolocation program called “Check-in for Charity.”  Using FourSquare and Twitter, SXSW goers were able to help the Save the Children for Haiti Relief Fund. StudioGood has nailed cause marketing and does great things in the space. If your company is considering cause marketing, Chris shares some advice in this interview for you.

If you want to learn more about Chris or StudioGood, you can follow tweets @cfnoble and @studiogood or connect with them on Facebook or learn more from their website.

Do you have any cause marketing questions and how you can use social media to help with them? Have you come across any great ways non-profits are using social media to raise awareness? Share with us here!
Post written by Helen Todd aka @helenstravels. To learn more from, connect with us on Facebook!

Written By:

Helen Todd

Helen Todd is the co-founder and CEO of Sociality Squared, a full service social media agency based in New York City since 2010 who understands the magic of people coming together around what they value and love. Helen is an award-winning marketer, international speaker, and also an advisor and speaker for SXSW Interactive. Helen holds a Master's degree in Integrated Marketing Communications from Emerson College.