Our Values

Sociality Squared is a family company, and our seven core values drive our work, decisions, partnerships, and strategies. These values act as our guiding star that we follow as we build communities, connect with consumers, and bring stories to life.

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Culture of Excellence

We deliver value to our clients and always strive for excellence in all facets or our work, rooted in a strong work ethic. We are dependable, accountable, and trustworthy.

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Courage

We’ll have the courage to do what’s right, even if it’s not always “liked.” For true equality, we’ll have the courage to normalize the full humanity of all people.

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Community

We care about our work and that it makes a positive impact on culture and people. We believe in the power of community, starting with our team, our clients, and our clients’ communities. We are stronger together and everyone has a seat at the table.

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Conversations

Listening is at the heart of what we do, and we strive to be open, honest, and transparent when we communicate.

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Collaboration

Teamwork makes the dream work. True partnership encompasses shared vision, values, and goals.

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Creativity

We’re passionate about creating compelling content, and we’re our most creative when we do what we love at and outside of work.

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Curiosity

We’re curious about people – what connects us, what impacts us, and what the future holds for us.

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Compassion

We’re better able to connect with each other when we embrace compassion and empathy.

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